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M4 EDS (Economic Development Study)Designed to meet the global demands of the 21st Century, the M4 EDS study takes a more holistic approach than the traditional Strengths and Weakness type of analysis. To attract global companies, a community must know how to compete in today’s global marketplace. The M4 EDS is engineered to help communities better understand “real life” site selection issues from a corporate perspective. The M4 EDS is a four part investigation. Part 1, Macro-Level (M1), focuses on a state’s key business and economic drivers such as taxation, workforce, economic development, etc. These factors determine how a state ranks with its competitors. M1 findings are then used to generate recommendations at the local level. The Micro-Level (M2) of the study focuses on the local community’s regional business characteristics, economic drivers and overall business climate. It is important to understand how your community is perceived by businesses and site consultants. The Marketing Strategy (M3) and Recommendations phase will set forth a clear strategy to maintain a community’s present industries while increasing investment in the region. The fourth phase of our study, the Monitoring Phase (M4), is designed to ensure continuity with respect to the Marketing Strategy. M1 Macro Study M2 Micro Study M3 Marketing Strategy and Recommendations M4 Monitoring
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